Virtual QR-code menus
Virtual restaurant menus
Some say that printed menus could be the most contaminated item in a F&B setting. But what if guests could use their own handheld devices and easily view the menu and order there?
Enter QR ordering through the guest mobile. It easily provides a perfect solution, with focus on safety and guests’ health while at they same time allowing them to enjoy their favourite meals in a restaurant.
So how does QR code ordering work?
It’s as easy as it sounds.
1. Your guest simply scans a QR code on his / her device.
2. They see the menu and can scroll through options and upsets
3. They places the order through their own device – no need to downloading any app.
4. The order is sent to the restaurant through the back-end (in various ways depending on the setup)
Looking to go contactless? Contact us below for more info.
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What Are QR Codes for Hotels
QR codes are quick response codes for instant access to different types of information such as website URLs, text, contacts and more. They are a series of pixels resembling barcodes, but any digital device with a camera and a built-in QR reader can read them.
QR codes contain significant amounts of data, and devices read them in two directions – top to bottom and right to left.
Implementation of artificial intelligence (AI), machine learning, QR codes and other digital technologies help hotels worldwide to personalize content for their guests and amplify guest experiences, engagement and data safety.
What Services are They Related to?
The hospitality and tourism industry uses QR codes in various ways to increase guest satisfaction and provide quick access to information and bookings. They can use this technology to improve client service and increase ROI simultaneously. Below are some creative QR code ideas you can use to deliver enhanced customer service in hotels.
Restaurant and Room Service Menus
Hotels can avoid printing long restaurant menus or room service menus by incorporating QR codes. Hotel staff only needs to update the menu if there are any changes, without editing the QR code or printing out new ones.
Hotel guests can access a digital menu by scanning a QR code printed on the hotel room catalog without the need to download an app. An online page showing all the offers will open, allowing guests to make restaurant reservations or directly order their meal.
The hotel staff is immediately alerted and can start prepping the meals without making physical contact with the guests.
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Hotel Event Promotion and Customer Feedback
The tourism and hospitality industry can now easily engage their customers by providing them with easy and quick access to event and activity offerings or the ability to give feedback.
You can print dynamic QR codes on your posters, brochures and hotel room catalogs that redirect guests to event details such as date and time, location, description and more.
Adding QR codes to rooms or reception desks allows guests to directly access a tailored questionnaire from which you will be receiving customer feedback regarding the hotel’s services, what they liked and what can be improved.
Offers, Discounts and Loyalty Programs
QR codes around the hotel allow you to inform your guests about all available services, facilities and offers, such as SPA treatments, gym workouts, types of rooms and pool access. Including an image gallery will give them a visual representation of the hotel’s amenities. QR codes help your guests access all your offers and quickly book appointments.
Hotel loyalty programs or reward programs are a great way to show special treatment to your guests. They can be applied to new and existing customers, offering seasonal discounts or personalized offers. Your guests can scan a unique QR code, become members of the loyalty program and get a discounted price.
Other Services
Other services that hotels can improve if they decide to deploy QR codes are:
- Check-in and check-out procedures (e.g. redirecting the guest to the hotel’s check in webpage)
- Share contact details effortlessly
- Retargeting potential guests.
Guests might not have the hotel’s contact details stored and access them easily via a QR code in emergency situations. Reduced waiting times and delivering relevant ads increase customer experience and increase potential sales.
Image Source: Pixabay.com
Benefits of QR Codes
QR codes are an affordable digital solution helping hotels worldwide make a great first impression on their guests and increase customer engagement and satisfaction.
You can download QR codes in different image file formats, and their high-resolution will stay readable for devices no matter what they are printed on. They are easy to edit, track and troubleshoot, allowing hotel management to update content effortlessly, organize multiple marketing campaigns and prevent errors.
QR codes are beneficial for the environment since they reduce paper usage to a minimum. Hotels can now eliminate excessive printing of restaurant menus, check-in and survey forms, contact cards, resulting in cost-effective information distribution.
Many hospitality properties prefer contactless methods like QR codes since they reduce in-person contact and increase the safety required during pandemics.
How Does InnSpire Work with QR Codes?
InnSpire offers integrated virtual QR-code solution for restaurant menus. You need to print out and place menu QR codes on the restaurant tables. Customers can quickly scan the QR code with their mobile phone without downloading a specific app.
The QR code will redirect them to your entire food menu, where they can check ingredients, see images and directly place an order. Your restaurant staff members will be notified of any new orders immediately.
InnSpire also offers a virtual remote control that guests can connect to by scanning QR codes. After a successful connection, the guest can control the TV, change movies and shows and control in-room settings through their mobile device.
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FAQs
Do QR Codes Collect My Personal Data?
QR codes collect data regarding customers’ scan behavior such as how many times and during what time of the day they scan the QR code, their location and operating system types. However, they do not collect any personal information and data that might identify the user.
Are QR Codes Safe?
Although QR codes do not collect personal information, they can be hacked. Attackers may attach malicious files or unsafe URLs. That is why you always need to scan QR codes from trusted providers.
How Do I Scan a QR Code?
To scan a QR code, you can use your mobile device. Depending on your smartphone’s operating system (Android or iOS) and the model, you can scan a QR code directly while taking a photo by accessing your photo gallery or using the integrated QR code scanner.
What if I Don’t Have Digital Copies of Hotel Restaurant Menus?
If you don’t have a restaurant menu web page that you can redirect your guests to, you can take photos of the physical menus that scanning the QR codes opens. Another option is to create digital menus using different programs or websites and upload the file to the QR code.
